Sweden and the online gambling

Sweden Considers Changes to Gambling Services in Response to EU Pressure

Sweden is contemplating the sale of some of its "less addictive" gambling services due to pressure from the European Union. This potential move would align the country more closely with EU regulations.

In Sweden, sports betting, poker, and state-run lotteries are categorized as "less addictive" gambling activities. The government is considering privatizing these services to comply with EU laws.

Controversy and Market Changes

The state-run Svenska Spel has been at the center of controversy. Critics claim that it benefits from protectionist policies, which they argue stifle competition. Despite this, Svenska Spel is working to stay competitive in the online gaming sector.

In response to this, Betsson AB, a private gambling company, is opening a new betting shop in Sweden. This new outlet aims to provide an alternative to the state-run Svenska Spel and ATG retail outlets, challenging Sweden’s gaming monopoly and offering players more choices.

Government Monitoring

Swedish authorities are aware of the push for compliance with EU directives and plan to closely monitor Betsson's new outlet to ensure it adheres to Sweden's Lottery Law and other regulations.